The power of micro bloggers.
One of the most responsive and “tasty” audiences for advertising is the audience of microbloggers, in other ways, like the microbloggers themselves.
Let’s start from the last ones:
– they are ready to work – its interesting and new for them
– they are chip or even free
– they will do their best to build positive cases
– they are ready to listen to professional advice
– quickly responds to content
– trust them
– perceives it as a personal recommendation and not an advertising
– the audience is ready to buy and order directly from social networks, without needs to make a website and drive traffic to it
In general, I believe that microbloggers have a great potential as a marketing tool!